In recent years, the main goals of the economic reforms in the republic are to reduce the natural reserve factor of the state budget and gross domestic product, to ensure diversification of the economy and the superiority of the non-oil factor. As a result of planned and large-scale economic reforms, the share of the non-oil sector in the gross domestic product has increased, the production of export-oriented, competitive products has expanded, and opportunities have been created to bring the goods to traditional and new markets through international e-trading platforms. The author investigated the achievements, current problems of the field and sustainable development opportunities by analyzing the state of the international e-commerce status in the country. Considered options for increasing the export of the creative industry products from local market.